There’s a “smart” phone app that tells you when your jar of peanut butter is empty. How dumb can people be?

By Daniel Alman (aka Dan from Squirrel Hill)

August 29, 2022

I’ve never actually owned a “smart” phone. And I guess this is one reason why.

There is now an app that tells your “smart” phone when your jar of peanut better is empty.

This article from the Pittsburgh Tribune-Review is from four years ago, but I just found about it now. It says:

Even though no one can see you eating peanut butter off a spoon in the middle of the night, the jar’s label might soon be “watching.”

Adrich, a Pittsburgh company that designs smart labels that could alert customers when they’re running low on their favorite products, just signed its first major deal to slap their innovation on products bound for consumers’ homes.

The labels will be able to track when and how much of a product people use. Sensors embedded in the labels can detect movement and also determine how much of a product remains, Aji said. Adrich then uses a proprietary algorithm to make sense of the data.

For example, during tests in which labels were on jars of peanut butter, Adrich found that people snacked on peanut butter at all hours of the day.

Companies can send coupons or other promotions when they sense a customer is about to run out of a product. Customers can learn when they should restock.

The labels — “almost like a mini-computer,” Aji said — contain a battery and sensors but are nearly as thin as a regular label. The label connects to a user’s smartphone through Bluetooth.

I’m 51 years old. I’ve been eating peanut butter ever since I was a child. And I’ve never, ever had trouble figuring out if the jar was empty.

And even when the jar is empty, well, I plan in advance, so I always have an extra jar (or a few, actually) because I always stock up on all of the non-perishable foods that I eat on a regular basis. That’s why homes have kitchen cabinets, shelves, and pantry closets. I have actually never, ever run out of peanut butter, soap, or toothpaste, because I always know that I’m always going to be using those things, so I always keep extra in my home.

Is there anyone who is so dumb that they need an app to tell them when their jar of peanut butter is empty?

August 29, 2022. Tags: , , , . Dumbing down, Pittsburgh, Technology.

One Comment

  1. Susan replied:

    Two thumbs up!!!

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